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  • Writer's pictureUHY Haines Norton

Keep Calm and Stay Positive

By Tina Zawila


Maybe it’s the fact that it’s only 14 weeks to Christmas, or maybe it’s the cost-of-living crisis, or maybe it’s because an election is looming, but it’s starting to feel like everyone is reaching the end of their patience.  I’ve had conversations with several business owners recently who have lamented that they have had to deal with several “difficult customers” lately.


Dealing with difficult customers is a crucial skill for maintaining a positive business reputation and ensuring customer satisfaction. Here are some strategies to consider:


  1. Listen Actively: Give the customer your full attention and allow them to express their concerns without interruptions. This demonstrates empathy and helps you understand their perspective better.


  2. Stay Calm and Professional: Regardless of the customer's demeanour, maintain a calm and composed attitude. Avoid taking their behaviour personally. Your professionalism can help de-escalate the situation.


  3. Acknowledge Their Feelings: Validating the customer's feelings shows that you understand their frustration. Use phrases like, "I can see why you're upset," to convey empathy and build rapport.


  4. Seek Common Ground: Find areas where you and the customer agree. This can create a foundation for collaborative problem-solving and shift the focus from conflict to resolution.


  5. Offer Solutions: Once you understand the issue, provide practical solutions. If possible, offer multiple options to give the customer a sense of control over the outcome.


  6. Follow Up: After resolving the issue, follow up to ensure the customer is satisfied with the solution. This step shows commitment to their satisfaction and helps rebuild trust.


  7. Document the Interaction: Keep records of difficult interactions. This can be useful for identifying recurring issues and improving customer service strategies.


By implementing these strategies, businesses can turn challenging interactions into opportunities for growth and customer loyalty.


However, if all of this fails, remember the goal is not to do business with everyone, the goal is to do business with people who want to do business with you.


The professional business advisors at UHY Haines Norton are here to help you with all aspects of business, call us today on 07 4972 1300.

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